Extinction Media works with a small number of clients each year on content strategy, editorial content, and media relations.
The work draws on the same skills that go into everything we do: the ability to find the story in complex information, write it clearly, and get it to the right audience. Whether that’s an 800-word blog post, a data-driven media package, or a long-term content programme, the standard is the same.
Content strategy and editorial
We produce written content that’s accurate, readable, and built around a genuine understanding of what your audience needs. Not keyword-stuffed SEO copy. Not repurposed press releases. Actual editorial content.
Typical scope: blog programmes, explainer content, long-form features, social content briefs.
Media relations
We develop media packages that journalists actually want to use: a genuine story, the data to support it, and outreach targeted to the right reporters on the right beats. We draw on a professional network across print, broadcast, and digital media.
Typical scope: data-driven story packages, press releases and media briefs, targeted journalist outreach, ongoing media relations retainers.
Science communication
We translate complex research and technical information into content that non-specialist audiences can engage with. This is not dumbing down — it is a distinct craft, and it is what Extinction Media does.
Typical scope: research summaries, public-facing explainers, communications strategy for research teams and universities.
Engagements
Work is available as one-off projects or ongoing retainers. Retainer structures are the preferred model — they produce better, more consistent work.
Current clients are held in confidence. A content and media relations engagement with a major Australian automotive data platform (May 2026) is available as a reference on request.